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Incorporate SMS in your omnichannel marketing strategy and initiate personalized, real-time conversations with your customers.
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Intuitive Real-Time Dialogue with SMS Gateway

Munvo’s SMS Gateway© facilitates dialogue between businesses and their customers through real-time, mobile messaging. With its capacity to form tree-like conversation paths and push lists of SMS numbers to a given short or long code, SMS Gateway expands and enhances the mobile marketing channel for more direct and personalized communications.

Native Integration

SMS Gateway© integrates easily with Adobe Campaign, SAS Customer Intelligence, Salesforce Marketing Cloud, and Unica.

Native Integration

SMS Gateway© integrates easily with Adobe Campaign, SAS Customer Intelligence, Salesforce Marketing Cloud, and Unica.

Munvo’s SMS Gateway is now an accredited Adobe Amplify Partner Solution, which highlights the power of its personalized SMS capabilities when combined with Adobe Campaign Classic®.

Adobe Accredited Solution

Adobe Solution Partner Gold

SAS Excellence in Innovation Award 2021

The SMS Gateway integration won the 2021 Excellence in Innovation award from SAS for bringing SMS dialogue capabilities to SAS Customer Intelligence solutions.

Munvo’s SMS Gateway is now an accredited Adobe Amplify Partner Solution, which highlights the power of its personalized SMS capabilities when combined with Adobe Campaign Classic®.

Adobe Accredited Solution

Adobe Solution Partner Gold

SAS Excellence in Innovation Award 2021

The SMS Gateway integration won the 2021 Excellence in Innovation award from SAS for bringing SMS dialogue capabilities to SAS Customer Intelligence solutions.

SMS Gateway Benefits

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Direct integration

Direct integration to your marketing automation platform to provide a channel straight to your mobile messaging provider (MMP)
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Increase Speed

Removes SMTP protocol latency (which can range from 30 to 300 seconds for the delivery and response of inbound messages)
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More Flexibility

Increases configuration flexibility for inbound message handling
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Simplify Integration

Simplifies the integration process with various SMS service providers
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Archive Bounces

Archives and classifies bounces vs. delivered messages

Commonly used MMPs include, but are not limited to:  Twilio©, AWS Pinpoint©, and Sinch©.

Get to Know SMS Gateway

Munvo's SMS Gateway offers two primary features:
Connect and Engage

Connect

Looking to connect your marketing automation software to an MMP for SMS delivery in real time?

  • Connector integration between marketing automation platform and mobile marketing provider (MMP)
  • Some MMPs include Twilio©,  AWS Pinpoint©, and Sinch© (formerly CLX)
  • HTTP (HyperText Transfer Protocol)
  • Real-time messaging
  • Enhanced batch messaging capabilities
Engage

Take things one step further and communicate with your customers through interactive conversation trees.

  • Interactive Conversation Trees
  • Multimedia Messaging Services (MMS)
  • Messaging Templates
  • Process complex inbound messages directly through a conversation tree
  • Webhooks; event-based callbacks used for enhanced personalization
  • User-friendly, API-based interface
  • Customer engagement history using phone numbers, short codes, and long codes
  • Permission / user administration

Interactive Conversation Trees: Enable 2-way Conversations with your Customers

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Our user-friendly, drag-and-drop interface is convenient for clients seeking to build conversations around their customers’ correspondence with SMS Gateway. The nodes that customers navigate within their respective conversation trees allow you to intuitively target audiences with relevant messages, store their transactions (inbound, outbound, batches), and even reassign customers to different nodes at any point within their conversation.

Multimedia Messaging Services (MMS): Convey Messages with Compelling Visuals

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With Munvo’s SMS Gateway, users are able to incorporate and send out multimedia within their mobile marketing messages via a simple API call. ​​​​​​​Once sent out, easily delete images from your MMP to ensure the protection of sensitive information and customer privacy.

Messaging Templates:Personalize and Standardize Transactional Communications

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With our adaptable messaging templates, you can build, store, and repurpose messages that contain personalized customer information. These templates allow you to distinguish and set parameters when requesting customer data (triggered with a webhook) from your marketing automation software. This enables you to quickly plug the retrieved data into your marketing messages.

Interactive Conversation Trees: Enable 2-way Conversations with your Customers

LEARN MORE
Our user-friendly, drag-and-drop interface is convenient for clients seeking to build conversations around their customers’ correspondence with SMS Gateway. The nodes that customers navigate within their respective conversation trees allow you to intuitively target audiences with relevant messages, store their transactions (inbound, outbound, batches), and even reassign customers to different nodes at any point within their conversation.

Multimedia Messaging Services (MMS): Convey Messages with Compelling Visuals

LEARN MORE
With Munvo’s SMS Gateway, users are able to incorporate and send out multimedia within their mobile marketing messages via a simple API call. ​​​​​​​Once sent out, easily delete images from your MMP to ensure the protection of sensitive information and customer privacy.

Messaging Templates:Personalize and Standardize Transactional Communications

LEARN MORE
With our adaptable messaging templates, you can build, store, and repurpose messages that contain personalized customer information. These templates allow you to distinguish and set parameters when requesting customer data (triggered with a webhook) from your marketing automation software. This enables you to quickly plug the retrieved data into your marketing messages.

What’s the difference between Munvo’s
SMS Gateway and Event Gateway?

Event Gateway’s (EGW) primary function is to manage events and route them to the appropriate systems or workflows for further processing or action, such as sending data to a recommendation engine for upselling or substitution.

Event Gateway functionality graphic with Interaction Points, Functionality & Routing, System & Service Connectors, and Integration Channels
Event Gateway functionality graphic with Interaction Points, Functionality & Routing, System & Service Connectors, and Integration Channels for mobile

On the other hand, SMS Gateway (SMSGW) is specifically tailored for mobile communication, focusing primarily on SMS (Short Message Service) interactions. 

SMS Gateway info graphic
SMS GW info for mobile

While Event GW and SMS GW serve different purposes and target different communication channels, they can complement each other effectively, enhancing the overall customer communication strategy. 

Examples of How They Can Work Together

Event Gateway and SMS Gateway interaction graphic
Event Gateway and SMS Gateway interaction graphic

Cross-Channel Engagement: EGW can capture events such as adding items to a cart on a website. Upon cart abandonment, EGW can trigger a notification through SMSGW, sending an SMS reminder to the customer to complete their purchase.

Personalized Messaging: EGW can collect customer data from various sources and trigger personalized campaigns. For example, after analyzing a customer’s browsing history, EGW can send targeted product recommendations via email or SMS through SMSGW.

Transactional Alerts: SMSGW can handle transactional alerts such as order confirmations or delivery updates. EGW can enrich these alerts with additional context or offers based on customer behavior, ensuring a more engaging customer experience.

SMS Gateway Release Notes

Discover the most recent enhancements integrated into our SMS Gateway platform to keep abreast of the latest product updates. Stay informed and up-to-date on the exciting new features we’ve introduced!

Watch our Webinar

Through a collaborative presentation by Kevin Boutin, Partner Account Executive of Twilio – the global cloud communications platform – and Brad Penwarden, VP of Munvo Products at Munvo, our webinar will dive deep into the world of SMS marketing. From enhanced engagement to increased conversions, find out how SMS can result in a better bottom line for your business.

Related SMS Gateway Customer Success Stories

Get Started Today

Unlock the full potential of mobile messaging for your business with Munvo's SMS Gateway. Ensure timely and direct engagement with your customers through a trusted and efficient platform.

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Leveraging Mobile Marketing with Munvo’s SMS Gateway

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