Near real-time lead assignment to dealers made possible with SMS Gateway
4-week
time to market
20,000 leads delivered monthly
Opt-out rate less than 0.15%
4-week
time to market
20,000 leads delivered monthly
Opt-out rate less than 0.15%
This Canadian recreational vehicle retailer
specializes in products for snow, water, asphalt, dirt, and air. Their products are distributed to dealers globally where customers can interact and purchase directly.
The client’s goal
was to notify the correct, certified dealer with leads based on events in real time. This required delivering 20,000 leads each month to a network of over 1000 dealers in North America with SMS support in English, French & Spanish.
Munvo leveraged SMS Gateway
templates for real-time callouts from events while relying on SMS Gateway feedback loops to identify follow-up and re-allocation of leads.
Dynamic messaging templates were leveraged
to support language variations by client preference and handled transformation of complex events without any modification in their current tech stack, via a serverless framework.
Results
Munvo’s solution combined the retailer’s tech stack and Munvo Labs’ SMS Gateway to offer a leads notification service. The client was able to provide dealers with rich lead information including intent data previously unavailable.
reduced lead
notification data latency
opt-out rates
leads delivered each month
Results
Munvo’s solution combined the retailer’s tech stack and Munvo Labs’ SMS Gateway to offer a leads notification service. The client was able to provide dealers with rich lead information including intent data previously unavailable.
Munvo Solutions is your premier MarTech Solutions partner. As a proud member of the PlusCo network and a specialized marketing agency, we bring you innovative solutions tailored to your needs. Our trusted partnerships with industry leaders like Adobe, SAS, Salesforce, Unica, Redpoint, ActionIQ, and PEGA enable us to deliver unparalleled service and expertise.