SAS Practice

The core of our strategic partnership with SAS focuses on the implementation of SAS Customer Intelligence (CI)® 360 and 6.x.

Our Expertise

As a SAS focus partner with specialization in SAS Customer Intelligence, we deliver services around CI 360 (Discover, Engage, Plan) and CI 6.x Marketing Automation (MA)®, Real-Time Decision Manager (RTDM)®, Marketing Optimization (MO)®, Marketing Operations Management (MOM)®, and SAS Viya®.

Consultants

SAS CI Modules

Certifications

Our SAS Background

With most of our clients already using SAS solutions for data modeling and analytics, it was a clear decision to extend our services and develop our SAS partnership. After the introduction of the SAS CI 360 suite, we initiated a partnership agreement with SAS US resulting in Munvo becoming the first Canadian based SAS partner with Specialization in Customer Intelligence (CI). We have since gone on to provide services across North America and Europe.

In support of our partnership, we quickly developed a team of consultants by leveraging the in-depth campaign management knowledge from our Adobe and Unica delivery experience and by utilizing the training and certifications available through the SAS partnership program.

Real-time Customer Experience

With most of our clients already using SAS solutions for data modeling and analytics, it was a clear decision to extend our services and develop our SAS partnership. After the introduction of the SAS CI 360 suite, we initiated a partnership agreement with SAS US resulting in Munvo becoming the first Canadian based SAS partner with Specialization in Customer Intelligence (CI). We have since gone on to provide services across North America and Europe.

In support of our partnership, we quickly developed a team of consultants by leveraging the in-depth campaign management knowledge from our Adobe and Unica delivery experience and by utilizing the training and certifications available through the SAS partnership program.

Digital Customer Experience

Here at Munvo, we leverage our vast expertise in enterprise marketing combined with our specialization in SAS CI 360 and CI 6.x to implement solutions and strategies for clients that harness the newest MarTech capabilities around open data models, dynamic data collection, anonymous data capture, predictive forecasting models, dynamic content placement, and digital asset management.

Certified SAS CI Customer Intelligence Specialization

In addition to Munvo’s status as a SAS Gold partner, our team has been designated the SAS Customer Intelligence Specialization badge. This achievement acknowledges our team’s commitment to providing SAS services and completing projects that involve both the custom development and deployment of Enterprise Marketing and Customer Experience solutions.

Our SAS CI Work

Custom development and deployment of Enterprise Marketing and Customer Experience Solutions

Enhanced integration of data modeling and predictive behaviors

Facilitating transitions to inbound marketing models

Tailored training for technical and business users

Comprehensive automation of marketing campaigns

Quick delivery of multiple personalized campaigns

Integration with datamarts, Customer Relationship Management (CRM) solutions, social media networks, and operational systems

Integration of Digital Asset Management (DAM) with real-time marketing solutions

Integration of Demand Side Platforms (DSP) with triggered and automated marketing campaigns