Partners > SAS for Marketing: Customer Intelligence Consulting > SAS Customer Intelligence 360
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SAS Customer Intelligence 360
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SAS CI 360 logo
SAS Customer Intelligence 360
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What is

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SAS Customer

Intelligence 360?

SAS Customer Intelligence 360 is a solution of fully integrated modules that cover the full range of modern marketing needs. It powers up your marketing process, from planning your marketing operations, to data activation and automated segmentation, customer event tracking across web, mobile and third-party systems, and cross-channel orchestration, with superior analytics for insights, reporting and attribution.

Munvo can help you make full use of Customer Intelligence 360 as an end-to-end solution for creating smart, personalised customer journeys, or pick and chose the modules that best match your needs to maximise the return on your marketing investment.

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Are you part of the 67% of marketers overwhelmed by the volume of marketing data available?

Today, shoppers want a better brand experience, whether online or in-store. Marketers need to use tools like customer data platforms effectively to boost sales and loyalty. Learn what customers want and how to improve your marketing strategy in our infographic – “Cracking the Code to Higher Retail Sales”.

Cracking the Code to Higher Retail Sales infographic

To download the "Cracking the Code to Higher Retail Sales" pdf, please fill in the form below…

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SAS Customer Intelligence 360 allows you to:

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Capture digital behaviours and match anonymous digital data to customer identities

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Create reusable segments based on on-premise and digital channel data in the same interface

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Design and manage customer journeys across channels with batch and triggered communications

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Deliver highly personalised messages at the right time in the customer journey

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Derive analytics insights and improve your marketing performance

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Plan and track marketing activities, workflow, budget and RoI

Munvo can help you maximize
your investment in Customer Intelligence 360

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Marketing Transformation

Looking for help translating your marketing visions of customer-centricity or hyper-personalization into reality, but not sure where to start? We can help with a marketing modernisation readiness assessment to identify business value, capability gaps and overlaps and help you find the most efficient mix of products to cover desired use cases and capabilities; build a targeted transformation roadmap; help with infrastructure strategy and planning, data readiness, marketing process improvements, organisational change management, and more.
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Marketing Transformation

Looking for help translating your marketing visions of customer-centricity or hyper-personalization into reality, but not sure where to start? We can help with a marketing modernisation readiness assessment to identify business value, capability gaps and overlaps and help you find the most efficient mix of products to cover desired use cases and capabilities; build a targeted transformation roadmap; help with infrastructure strategy and planning, data readiness, marketing process improvements, organisational change management, and more.

Digital Analytics and Insights

Starting with the basics of digital data collection is easy, however, harnessing its full power can be more complicated. Munvo can help you with cross-site tracking, page categorization, and merging digital analytics gathered with on-premise data to craft deeper insights into your customer’s digital patterns across channels and measure and increase RoI.

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Digital Analytics and Insights

Starting with the basics of digital data collection is easy, however, harnessing its full power can be more complicated. Munvo can help you with cross-site tracking, page categorization, and merging digital analytics gathered with on-premise data to craft deeper insights into your customer’s digital patterns across channels and measure and increase RoI.
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Customer identity management across digital assets

We can set up your customer identity management process in Customer Intelligence 360 so you can message your customers consistently every time, on every channel.

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Customer identity management across digital assets

We can set up your customer identity management process in Customer Intelligence 360 so you can message your customers consistently every time, on every channel.

Personalised customer journey strategy

Let Munvo help you take full advantage of the powerful personalization features available in Customer Intelligence 360 to build full omni-channel journeys to improve your customers experience and drive engagement and brand value.

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Personalised customer journey strategy

Let Munvo help you take full advantage of the powerful personalization features available in Customer Intelligence 360 to build full omni-channel journeys to improve your customers experience and drive engagement and brand value.

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Activate additional channels in Customer Intelligence 360

Looking to enable additional channels from Customer Intelligence 360, e.g., SMS? With its powerful open API, it can act as a hub for all your customer interactions digital channels. We can help you ingest and action on real-time events to or from additional digital channels. Munvo’s SMS Gateway helps you to communicate through real-time, mobile messaging.

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Activate additional channels in Customer Intelligence 360

Looking to enable additional channels from Customer Intelligence 360, e.g., SMS? With Customer Intelligence 360s powerful open API, it can act as a hub for all your customer interactions digital channels. We can help you ingest and action on real-time events to or from additional digital channels. Munvo’s SMS Gateway helps you to communicate through real-time, mobile messaging.

Leverage the power of real-time decisioning

With our expertise in real-time inbound marketing, we can help you integrate the Customer Intelligence 360 stack with SAS RTDM or Intelligent Decisioning to enable complex real-time decisioning use-cases across marketing and operations.

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Leverage the power of real-time decisioning

With our expertise in real-time inbound marketing, we can help you integrate the CI360 stack with SAS RTDM or Intelligent Decisioning to enable complex real-time decisioning use-cases across marketing and operations.
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Marketing Planning and Reporting

Utilize the powerful Plan features in Customer Intelligence 360 for resource and workflow management. Plan marketing budgets and track campaign MROI. Ensure you are getting the most out of your marketing spend and efforts. Munvo can show you how.

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Marketing Planning and Reporting

Utilize the powerful Plan features in Customer Intelligence 360 for resource and workflow management. Plan marketing budgets and track campaign MROI. Ensure you are getting the most out of your marketing spend and efforts. Munvo can show you how.

Marketing operations and support

Whether you need to augment your team capabilities with certified users of Customer Intelligence 360 to meet growing campaign requirements, or require customised, highly impactful training designed for your needs and delivered by experts, or need help running an Application Helpdesk for your team, Munvo can help.

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Marketing operations and support

Whether you need to augment your team capabilities with certified users of Customer Intelligence 360 to meet growing campaign requirements, or require customised, highly impactful training designed for your needs and delivered by experts, or need help running an Application Helpdesk for your team, Munvo can help.

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Integrate SAS Customer Intelligence 360 with your CRM, CMS and customer data stack

Integrate SAS Customer Intelligence 360 with your CRM,
CMS and customer data stack

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Munvo Delivers Services for

(Discover, Engage, Plan, Optimize)

(Viya, Intelligent Decisioning)

SAS Customer Intelligence 6.x

(SAS RTDM, SAS Marketing Automation)

Maximize your MarTech Investment!

Munvo has the knowledge and experience to help your business take advantage of SAS Customer Intelligence (CI) 360 and 6.X. Our SAS-certified professionals have in-depth campaign management knowledge and experience with SAS Customer Intelligence implementation, campaign design and execution, marketing transformation roadmaps, and more. This means that we can help your business deliver personalized communications that are tailored to each customer's journey. Ready to start your journey with us?

BOOK A DISCOVERY CALL

Maximize your MarTech Investment!

Munvo has the knowledge and experience to help your business take advantage of SAS Customer Intelligence (CI) 360 and 6.X. Our SAS-certified professionals have in-depth campaign management knowledge and experience with SAS CI implementation, campaign design and execution, marketing transformation roadmaps, and more. This means that we can help your business deliver personalized communications that are tailored to each customer's journey. Ready to start your journey with us?

BOOK A DISCOVERY CALL

Maximize your MarTech Investment!

Munvo has the knowledge and experience to help your business take advantage of SAS Customer Intelligence (CI) 360 and 6.X. Our SAS-certified professionals have in-depth campaign management knowledge and experience with SAS CI implementation, campaign design and execution, marketing transformation roadmaps, and more. This means that we can help your business deliver personalized communications that are tailored to each customer's journey. Ready to start your journey with us?

BOOK A DISCOVERY CALL

Munvo products further enhance your investment in SAS CI:

Munvo products further enhance your investment in SAS CI:

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+ 1 (514) 223 3648 – Sales Inquiries

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sales@munvo.com

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Plus Company Privacy Policy

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(Canada) EN

Updated as of September 11th. 2023

“PLUS COMPANY” AND “COMPANY” MEAN PLUS COMPANY CANADA INC. AND ITS AFFILIATES AND BUSINESS UNITS IN CANADA.

Plus Company respects the privacy of its customers.

This Policy concerns you. It describes how we collect, use, disclose and protect your personal information, including when you visit our website or any website we own, operate or control (collectively, the “Site”), when you contact us by phone or email or when you communicate with us via social media.

We may update this Policy (see “Changes to the Policy” below).

You should read this entire Policy before submitting information to us or using our Site. If you submit personal information to us, we assume that you authorize us to use and disclose it as described in this Policy.

What is personal information?

Personal information is information that identifies you directly or indirectly, on its own or with other information, such as your name, contact details or IP address.

We may make full use of all information that is de-identified, aggregated or otherwise not in personally identifiable form.

Information collection and use

We collect personal information …

  • From you
  • Using automated technology when you visit our Site or communicate with us through email
  • When third parties, such as service providers, collect such personal information on our behalf

When do we collect your personal information?

  • When you browse our site
  • When you contact us by phone or email
  • When you communicate with us via social media

What type of personal information do we collect?

  • Usage information – IP address, information on the device, domain name, browser used to visit our site, pages displayed, time spent on a page, link clicks
  • With your consent, we may have access to your geolocation and
    site-navigation patterns.
  • Information you provide to us, such as personally identifiable information or contact information, as well as your comments or questions.

Why do we need it?

  • To better understand how you use our Site.
  • To modify or improve our Site, services and business activities.
  • For marketing, research and legal purposes.
  • To comply with our policies, procedures and legal obligations, including complying with law enforcement or governmental authority requests, investigating fraudulent activity, resolving disputes and enforcing our legal agreements and policies.

With whom do we share this personal information?

As part of our business operations, we may disclose personal information to the following categories of third parties:

  • Consultants, service providers and contractors we use to support our business and operations (e.g., hosting or operating our Site and services, data collection, reporting, Site metrics and analytics, data analysis, fraud detection services) who have agreed to keep the information confidential and use it only to provide the applicable services.
  • Government authorities, agencies, if required to do so by law, regulation or court order, or to respond to governmental and/or law enforcement requests.
  • An acquirer or successor in interest in the event of a reorganization, merger, sale, change of control, consolidation, joint venture, assignment, transfer or other disposition of all or any part of Plus Company or its affiliates, including any negotiation thereof.

Where is your personal information stored?

We currently retain personal information in North America.

We may disclose personal information in locations other than your country, province or state of residence, where privacy laws may differ.

If your personal information is used outside your country, province or state of residence, it is subject to the laws of the place where it is located and may be disclosed to governments, courts, law enforcement agencies or regulatory bodies of that place, or disclosed in accordance with the laws of that place. However, our practices regarding your personal information will remain governed by this Policy and by applicable privacy laws.

Retention of personal information

We will retain your personal information (collected through online and offline methods) for as long as it is necessary for the purposes described in this Policy. We will also retain and use your personal information to the extent necessary to comply with our legal obligations, resolve disputes and enforce our legal agreements and policies.

Intended audience of Site

Our Site, social media accounts and online activities are intended for persons aged 17 and over. Therefore, we do not request personal information from minors aged 16 years or younger, nor do we knowingly collect such information from minors aged 16 or younger. If you are not 17 or older, you should not visit or use our Site.

How do we protect your personal information?

We take reasonable, appropriate steps to protect personal data from loss, misuse and unauthorized access, disclosure, alteration or destruction, whether in transmission or storage. Remember, however, that no security system is infallible and that transmission over the Internet is not perfectly secure or error-free.

We use a secure server. Only authorized persons have the right to access this information, which they are required to keep strictly confidential.

Your rights with regard to your personal information

Right to access and correct

You may request access to and obtain a copy of the personal information we hold about you.

If any personal information about you is inaccurate, incomplete or ambiguous, or if the collection, disclosure or retention of such personal information is not permitted by law, you may require that it be rectified.

You can also ask us for information about the source of your personal information (if it was not obtained from you), as well as the names of persons who have access to your information and details about how long it is kept.

Right to withdraw your consent

You may request to withdraw your consent to our use or disclosure of your personal information.

In most cases, withdrawing your consent means that we will no longer be able to offer you certain services. Otherwise, we will inform you of the consequences of refusal in our request for consent.

To exercise your rights, please send a request in writing, along with proof of identity, to our Privacy Officer at the contact information provided under How to contact us.

Once your request has been received, we will respond in writing within 30 days.

Cookies and other automated technology

A “cookie” is a small text file that is placed onto an Internet user’s web browser or device and is used to remember and/or obtain information about the user. A “web beacon” is a small object or image that is embedded into a web page, application or email and is used to track activity. Web beacons are also sometimes referred to as pixels and tags. We and/or third parties, including our service providers on our behalf, may use cookies, web beacons and other similar technology to collect information for the purposes described in this Policy, including analytics and monitoring performance and improvement of our Site (traffic, errors, page load time, popular pages, etc.). Before using these technologies to geolocate you or evaluate certain characteristics about you, such as your personal preferences, interests or online behaviour, we will ask for your permission by informing you how to enable such features. We use Google Analytics to understand how our Site, services and products perform and how you use them. To learn more about how Google processes your data, visit https://policies.google.com/privacy. To change your settings relating to cookies and other automated technology, visit our Cookie Manager.
For information and questions about the use of your personal information or this Policy, you may contact our Privacy Officer at privacy@pluscompany.com.
This Policy may be revised from time to time for any reason. In such a case, we will notify you of such changes by indicating the date of the last update. Review the Policy before submitting personal information or using our Site, services or social media pages.
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