Munvo BlogOur Most Recent Articles and Updates
Join Chris Rayson, the Marketing Campaign & Operations Associate Director at AllianceData’s LoyaltyOne, as he discusses how Munvo Companion helps maximize LoyaltyOne’s investment in Unica IBM Campaign – a central component of their global coalition marketing programs.
One approach that comes to mind is aligning your CRM with an email campaign platform of your choice. By integrating these platforms correctly, you can capture both email campaigns and IP address data during your next email campaign.
Things tend to get lost in translation when working in complex work environments. So, what is a business process and why does your organization need them.
In this article, we share are thoughts on customer journey mapping and how critical it is to building marketing strategies and capturing customers.
In this article, we discusses how SMS Marketing can be one of the most effective marketing channels and why most companies still ignore it.
As voice-activated searching starts playing a bigger role in the day-to-day, how is all of this going to impact digital advertising?
Join Brad as he guides you through common quality assurance challenges and how your quality assurance process can be seamlessly automated. During the webinar, Brad will demonstrate how campaignQA can help streamline and simplify your quality assurance process.
A look at three areas of change for demand-side platforms (DSP) in 2017 and how big brands are adapting to new AdTech and MarTech trends.
Demand-side platforms (DSP) can quickly run contextual targeting campaigns at a categorical level.
This article discusses how IBM Interact can improve the efficiency of Live Chats by incorporating inbound marketing retargeting techniques.
An examination of the technology adoption and platform usage of the top 1500 retail and e-commerce companies across the globe.
An in-depth look at location-based marketing and how GPS and Wi-Fi signals can be used to improve personalized direct marketing.