Deliver personalized real-time offers and vehicle maintenance alerts through Event Gateway. Increase customer engagement by responding to browsing behavior and sending timely service notifications.
The global average conversion rate for automotive websites can be increased by 10-20% when customers are presented with personalized offers based on their browsing behavior.
First-time visitors who receive personalized offers have an estimated additional increase in conversion rate by 2-3%.
Revenue uplift: For every million dollars, businesses can see an additional $20,000 to $23,000 increase when real-time offers are displayed on the website.
A potential car buyer visits your automotive website, looking for specific car models or services.
Based on the customer’s browsing behavior, the website generates a personalized offer in real-time, such as a financing deal or a test drive invitation.
The customer is encouraged to make a purchase or schedule a test drive due to the timely and relevant offer.
This playbook helps automotive companies re-engage potential buyers by showing personalized offers in real time based on browsing behavior. It encourages conversions through timely and personalized communication, both online and offline.
Duration: 1 to 2 weeks
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