The motorsport brand is for the professional outfitter! This is a community that gets outdoors and enjoys powersports and one-of-a-kind experiences. They create curated and guided adventures on land, road, water, and snow.
for a motorsports brand to bring together brand aficionados and provide inspiration for trip and experience ideas requires a great deal of highly customized and relevant content. They know they needed to develop and customize new components for the website, built on Adobe experience Manager, to make it more useable and user-friendly, and convert the main experience to a single page application. The ultimate goal was to provide a great user experience and ensure the community was engaging and drove further brand interaction.
for the brand, including a single page application integrated with Google Maps that provided search and filtering capabilities for products, multilingual functionality, and social media/newsletter integration
in strategic planning and structuring innovative AEM features that followed the brand’s vision and site usability, user conversion doubled its original rate, and marketing operations improved for the business. They saw an increase in users who visited the website and clicked through to adventure pages. Overall, customer experience drastically improved with the ability to search by map location and filter products on customer’s personal preferences. Additionally, updated components eliminated manual entry by AEM operators.
Building the website on Adobe Experience Manager (AEM) enabled improved user experience, a 2x increase in customer conversion and improved marketing operations by utilizing SEO capabilities to track user analytics with the Adobe Analytics integration.
Consolidating multiple pages into a single experience through the creation of a single page application, backed by AEM content, allowed them to deliver new content seamlessly to users through a familiar map and search experience.
Henry Rosvick – AEM Practice Lead
“PLUS COMPANY” AND “COMPANY” MEAN PLUS COMPANY CANADA INC. AND ITS AFFILIATES AND BUSINESS UNITS IN CANADA.
Plus Company respects the privacy of its customers.
This Policy concerns you. It describes how we collect, use, disclose and protect your personal information, including when you visit our website or any website we own, operate or control (collectively, the “Site”), when you contact us by phone or email or when you communicate with us via social media.
We may update this Policy (see “Changes to the Policy” below).
You should read this entire Policy before submitting information to us or using our Site. If you submit personal information to us, we assume that you authorize us to use and disclose it as described in this Policy.
Personal information is information that identifies you directly or indirectly, on its own or with other information, such as your name, contact details or IP address.
We may make full use of all information that is de-identified, aggregated or otherwise not in personally identifiable form.
We collect personal information …
When do we collect your personal information?
What type of personal information do we collect?
Why do we need it?
As part of our business operations, we may disclose personal information to the following categories of third parties:
We currently retain personal information in North America.
We may disclose personal information in locations other than your country, province or state of residence, where privacy laws may differ.
If your personal information is used outside your country, province or state of residence, it is subject to the laws of the place where it is located and may be disclosed to governments, courts, law enforcement agencies or regulatory bodies of that place, or disclosed in accordance with the laws of that place. However, our practices regarding your personal information will remain governed by this Policy and by applicable privacy laws.
We will retain your personal information (collected through online and offline methods) for as long as it is necessary for the purposes described in this Policy. We will also retain and use your personal information to the extent necessary to comply with our legal obligations, resolve disputes and enforce our legal agreements and policies.
We take reasonable, appropriate steps to protect personal data from loss, misuse and unauthorized access, disclosure, alteration or destruction, whether in transmission or storage. Remember, however, that no security system is infallible and that transmission over the Internet is not perfectly secure or error-free.
We use a secure server. Only authorized persons have the right to access this information, which they are required to keep strictly confidential.
Right to access and correct
You may request access to and obtain a copy of the personal information we hold about you.
If any personal information about you is inaccurate, incomplete or ambiguous, or if the collection, disclosure or retention of such personal information is not permitted by law, you may require that it be rectified.
You can also ask us for information about the source of your personal information (if it was not obtained from you), as well as the names of persons who have access to your information and details about how long it is kept.
Right to withdraw your consent
You may request to withdraw your consent to our use or disclosure of your personal information.
In most cases, withdrawing your consent means that we will no longer be able to offer you certain services. Otherwise, we will inform you of the consequences of refusal in our request for consent.
To exercise your rights, please send a request in writing, along with proof of identity, to our Privacy Officer at the contact information provided under How to contact us.
Once your request has been received, we will respond in writing within 30 days.