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campaignQA Blog
10 Steps to Enhance Campaign Reach: Integrating Top-Up Techniques with Advanced Merge Processes in Unica Campaign
Learn the latest trends and industry revelations as the Munvo team recaps their experience at NRF 2024 in this insightful blog. Delve into the dynamic ...
Unleashing Unica’s Triad of Data Processing Powers
Explore the potential within Unica's data processing capabilities and learn the triple power that can supercharge your data management strategies.
Transforming Customer Insights into Effortless Orchestration: A Step-by-Step Guide
Discover how HCL Unica's 3-step framework, in partnership with Munvo, empowers marketers with data-driven insights, personalized engagement, and seamless orchestration for impactful campaigns and business ...
Upgrading to Unica V12: A Comprehensive Guide to New Features and Benefits
Learn more about new features, benefits, and enhancements of the Unica V12, including its cloud-ready capabilities, centralized offer management, and MarTech compatibility.
Understanding Hybrid Solutions
Hybrid solutions - from design and execution to ongoing maintenance and expansion, Munvo helps navigate the complex waters.
Enterprise Marketing Management Platforms and In-Store Beacon Technology
Enterprise Marketing Management Platforms and In-Store Beacon Technology Retailers who have taken advantage of beacon technology are approaching an interesting avenue. For anyone who is ...
First-Party Data Cooperative and Why Building a Marketing Signal Network Matters
First-Party Data Cooperative and Why Building a Marketing Signal Network Matters In a world of cross-channel advertising, first-party data is the most valuable and scarce resource ...
6 Steps for Personalized B2B Retargeting
6 Steps for Personalized B2B Retargeting Inbound marketing methodologies are on the rise. Companies like IBM and Adobe are continuously pushing the envelope with new ...
How IBM Interact Connects Live Chats with Retargeting Strategies
How IBM Interact Connects Live Chatswith Retargeting Strategies Out with old, in with the new – strategy that is. Customer Relationship Management (CRM) is facing ...
The Facts: Hadoop Big Data vs. Relational Databases
Hadoop Big Data or more traditional Relational Databases? Find out which is right for your marketing endeavours.
Complying With Privacy Laws Using campaignQA
IAPP Associate Editor, Ryan Chiavetta, spoke with Munvo’s Brad Penwarden about the creation of CampaignQA and the intricacies of omnichannel marketing compliance.
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