The Munvo journey began in 2005 when Client Spectrum, the original brand name, was founded out of Montreal, Canada. Deeply inspired by Jim Collins’s book, Good to Great,
For many years, Munvo specialized in servicing clients who licensed the Unica marketing suite, a solution acquired by IBM in 2010. To sustain growth, Munvo later partnered with two other leading organizations in the marketing field: Adobe and SAS.
In addition to
In the last 13 years, Munvo has delivered services and products related to Adobe, IBM and SAS marketing solutions to more than 75 clients located in the Americas, Europe, and APAC.
Munvo has offices in Montreal, Toronto, and Calgary servicing clients across the globe.
Over the last 13 years, Munvo has delivered more than 450,000 consulting hours to Banking & Investment, Insurance, Retail, Health & Pharma, Telco, High Tech & Manufacturing, and Travel & Entertainment industries.
Through this work, the Munvo consultants have added deep industry knowledge to theirs strong marketing technology experiences. Not only has this improved
Munvo recruits and invests in talented individuals; primarily with academic backgrounds in Computer Science and Software Engineering. However, many Munvo consultants joined the firm with management consulting experience.
Munvo implementation consultants have on average more than five years of experience with Adobe, IBM and SAS marketing technologies.
Before engaging with clients, Munvo consultants participate in a marketing-based boot camp training hosted by EMM School, a Munvo created video-based e-Learning platform. What began as a solution for internal training needs has grown to include more than 30 customizable courses that are built on four pillars; Marketing, Technology, Consulting, and Project Methodology. In addition to Munvo consultants, this training platform us also available to clients.
Leveraging both internal and external content, EMM School helps Munvo consultants stay current with the rapidly evolving world of marketing automation. The curriculum includes often-overlooked topics, such
Munvo has provided consulting services to leading companies with global reach in countries such as the United States, Canada, United Kingdom, Mexico, Ireland, Turkey, Singapore, France, Australia, Chile and the Czech Republic.
Taken together, Munvo consultants hail from five continents and are fluent in 18 languages.
Munvo helps clients cut through the clutter and the noise of the complex marketing ecosystem and the confusing array of technologies to gain a more comprehensive understanding of what truly matters – and what works. Munvo speaks the language of both marketing and technology, providing clients with clear guidance and recommendations for the best path forward.
Reliable Marketing Transformation Navigators
– What you initiate, Munvo facilitates.
Viable Client Relationships
Since 2005, Munvo has assisted more than 75 different clients to get the most out of their marketing technology projects. The Munvo approach is a friendly, flexible, pragmatic and professional approach to consulting services that have resulted in frequently returning clients. Working in either a direct or subcontracting role with partners, Munvo consultants bring expertise to help clients achieve their goals.
- Repeat Business 77%
- New Business 23%
From rapid prototypes and production pilots to flexible, “built-to-last” solutions, Munvo enhances our clients’ understanding of each element within a larger Enterprise Marketing roadmap.
Who We Work With
Munvo consultants are equally comfortable working with both IT and marketing professionals in the design,
Since its inception in 2008, the Munvo Lab has been the incubator for conceiving and developing products, add-ons and connectors that provide integration and marketing operations capabilities missing in the Adobe, IBM/Unica and SAS products. Recent products include Munvo Companion, Munvo campaignQA and the Munvo SMS Connector for Adobe Campaign.
The Munvo Lab Team uses various cloud-based AWS instances, facilitating an agile development cycle by enabling rapid prototyping, pilot implementation, and module testing. The Munvo Lab is facilitating work with emerging technologies such as Kafka, Bus Architecture and DMP related initiatives.
The Munvo Lab is also leveraged by the consultanting teams to support client engagements. This typically includes the creation of mirrored client environments to cost-effectively and rapidly test out ideas and concepts. Many clients also get value in the ability to rapidly establish Dev and Test instances, eliminating the delay in setting up environments internally. Clients also utilize the Munvo Lab for training purposes where employees can freely experiment and learn without impacting the production and testing systems.